The organizers of Intertraffic Amsterdam are promising that the 2018 edition of the show will be the largest ever, reinforcing its position as the leading global event on smart mobility, infrastructure, traffic management, highway safety and parking.
Taking place from March 20-23 at the RAI Amsterdam in the Netherlands, Intertraffic Amsterdam 2018 will be host to well over 800 exhibitors and an audience of 30,000 global traffic professionals addressing current and future mobility challenges. More than 50 brand-new exhibitors will be there, and the overall exhibition area of the show has been extended with an extra hall. Participants range from technology suppliers, solution vendors and system integrators to authorities, trade associations and research institutes. All major stakeholders involved in creating and maintaining a liveable, sustainable mobile world will be represented.
The Intertraffic knowledge and best practice program has also been significantly expanded and is spread over three theaters and a large indoor and outdoor demonstration area. Visitors can also experience the latest mobility innovations in real-time traffic situations in the city. Themes covered by the conference program will be Big Data and Mobility, Connected Cooperative and Automated Driving, MaaS (Mobility as a Service), Smart Infrastructure, Smart Parking and many others. In addition, several parties will organize sessions, workshops and round tables to discuss the future of mobility. The full program with nearly 70 interactive presentations will be published on the Intertraffic website in January and is free to attend for all visitors.
The innovative character of the mobility industry is represented by a section of the show dedicated to startups. These new technology companies will have their own exposure platform, featuring pitches, live demos, a shark tank sales pitching space, and a hackathon that will provide them with a unique opportunity to engage with a large and high-quality audience of potential partners and investors. The startup event will be staged in a separate hall, next to the new Smart Mobility hall.
An international jury will select a shortlist of nominees for the ninth Intertraffic Innovation Awards, which will be presented during the opening ceremony. The competition is open to all Intertraffic exhibitors, with an entry deadline of December 21.
“It’s fascinating to see how fast the industry is transforming; the event will be bursting with innovative new initiatives which were inconceivable two years ago,” noted Joyce de Winter, Intertraffic Amsterdam’s exhibition manager. “New business models are developing and new approaches to mobility sketch a whole new future. The disruptive movements in the industry have an impact on the traditional stakeholder roles, so keeping up with the transition is essential for all involved.”
